Maternity Foundation is a Danish development organization that aims to reduce maternal and newborn mortality in developing countries. Every year, around 300,000 women die from complications in pregnancy or childbirth, 2.7 million babies die during the first 28 days of life and 2.6 million stillbirths occur. The majority of these deaths are preventable. With the vision No woman should die giving life, Maternity Foundation works to empower and mobilize women to seek care, and to build the capacity of and train health practitioners, so that more women give birth with skilled birth attendance. Maternity Foundations own program, the Maternal and Newborn Health Program in Ethiopia, works with local partners in the capacity building of health care workers and empowering the community to seek care. Maternity Foundation has an entrepreneurial approach that focuses on developing evidence-based solutions that can be scaled up to benefit as many women and newborns as possible. The organization has positioned itself as a strong actor within the emerging field of mHealth with solutions such as The Safe Delivery App, which is currently being implemented across sub-Saharan Africa and Southeast Asia. The Safe Delivery App is a smartphone application that provides skilled birth attendants with direct and instant access to evidence-based and up-to-date clinical guidelines on Basic Emergency Obstetric and Neonatal Care. The App leverages the growing ubiquity of mobile phones to provide life-saving information and guidance through easy-to-understand animated instruction videos, action cards and drug lists. It can serve as a training tool both in pre- and in-service training, and equips birth attendants even in the most remote areas with a powerful on-the-job reference tool. The Safe Delivery App is developed in partnership with Copenhagen University and University of Southern Denmark and is currently being used in over 40 countries worldwide. Maternity Foundation was established in 2005 and is headquartered in Denmark.